MINNETONKA, MN (February 26, 2026) — Tonka Bay Equity Partners LLC (“Tonka Bay”) is pleased to announce a strategic investment in CAMP Digital (“CAMP”), a premier tech-enabled marketing platform purpose-built for the home services industry. This strategic partnership marks Tonka Bay’s commitment to backing high-growth, category-leading businesses that are disrupting traditional service models through superior technology and execution. Tonka Bay’s investment is designed to provide the "fuel" for CAMP’s next phase of aggressive expansion.

While the investment signals a massive move for the industry, operational continuity is a priority. Tonka Bay is proud to partner with Founder and CEO Katie Donovan and COO Meg Stapleton, who will continue to lead the company and maintain the high-performance culture that has made CAMP a powerhouse.

Donovan said, “Partnering with Tonka Bay allows us to continue to accelerate innovation, expand our platform capabilities, and further support our clients as digital marketing becomes increasingly data- and AI-driven.”

Shane Slominski, Partner at Tonka Bay, stated, “Katie and her team have developed a differentiated and scalable solution that directly ties marketing investment to positive outcomes for home services customers. We are excited to partner with CAMP Digital and to support their continued growth.”

About CAMP Digital

Founded in 2019 and headquartered in Edina, Minnesota, CAMP Digital provides performance-driven digital marketing solutions for home services operators, including HVAC, plumbing, electrical, and related trades. The company’s proprietary software platform aligns marketing spend with real-time service capacity, enabling customers to improve return on ad spend while maximizing technician utilization. For more information, visit campdigital.com

About Tonka Bay Equity Partners

Based in Minnetonka, Minnesota, Tonka Bay has been Building Bigger, Better Businesses® for over 25 years. Tonka Bay acquires and invests in growth-oriented companies in the highly engineered manufacturing, value-added distribution, and business services sectors. For more information call (952) 345-2030 or visit tonkabayequity.com.

About JEGI LEONIS

JEGI LEONIS (www.JL-co.com), a pre-eminent M&A advisory firm for the global technology, software, media, and business services industries, represented CAMP Digital in this transaction.